As Fashion and Beauty Editor at The Wedding Edition, I am delighted to kick off the summer wedding season with a spotlight on Maids to Measure, a brand created by sisters India and Sinclair. Renowned as the first British bridesmaid specialist, they offer an exquisite selection of modern bridesmaid dresses that elevate any wedding ensemble.
I’m particularly thrilled to unveil the new floral collection, which I’ve had the pleasure of trying on myself. The line comes in three colours – blue, pink and green – in a floral print made for summer weddings, cut to a silhouette that flatters universally. Designed to be mixed and matched rather than worn as a top-down uniform, the range of colourways lets each bridesmaid retain her individuality while the group still reads as a whole. They work as readily for a destination wedding as for a city one.
Here are my six favourite looks, from the new floral collection and beyond:
Ottie Satin Cowl Bridesmaid Dress – Blue Floral
This stunning blue floral dress has an elegant cowl neckline and is well suited to a summer garden wedding. The bias drape of the skirt does the work, so I’d keep the styling restrained: gold strappy sandals and a pair of statement earrings.
Cressida Satin Asymmetric Dress – Pink Floral
The asymmetric neckline of the Cressida dress creates much more interest than a standard slip, with the added styling option of a scarf to flip over your shoulder. Add a bias-cut skirt, and the dress moves beautifully, drawing the eye to the silhouette. It suits a beach or destination wedding, paired with a matching pink bag and a floral hairpin.
Sadie Satin Dress – Green Floral
The Sadie dress dazzles with a vibrant green floral print, ideal for outdoor celebrations, especially during the summer months. This dress would work particularly well at a whimsical countryside wedding, complementing the bucolic backdrop. I would style it with neutral wedges and standout chunky jewellery.
Chelsea Satin V Neck Bridesmaid Dress – Cornflower Blue
This is a timelessly elegant design: cornflower blue is a colour that suits nearly everyone, and the flattering V-neck silhouette makes it wearable for bridesmaids of all shapes and sizes. This dress is my pick for a classic church wedding, easily styled with pointed heels and a silver clutch.
Clemmie Satin Bridesmaid Dress – Yellow
Bright and cheerful, the Clemmie dress in yellow boasts a simple yet sophisticated design. It works perfectly for casual pre-wedding brunches or outdoor receptions, infusing a joyful, sunny vibe into the celebration. I’d add a statement necklace and, for contrast, a pair of blue slingbacks.
Coco Satin Dress – Lime Green
For those who want to make a bold statement, choose the Coco dress in lime green. With a vibrant colour, clean cut and sleek design, it is ideal for modern weddings, especially in a city setting. To draw attention to the dress, I would style my hair up and add drop earrings.
FAQ
What is the most flattering bridesmaid dress style?
A-line silhouettes tend to suit the widest range of body shapes: they define the waist and skim the hips rather than cling, so they flatter without too much fuss. That said, Maids to Measure carries enough styles that the more useful advice is to choose what makes the wearer feel like herself. Settle on a theme, a colour or a fabric, then let your bridesmaids choose their own necklines and silhouettes within it.
Do bridesmaids have to wear the same dress?
No – mixing dresses lets each bridesmaid dress for her own taste and shape. To keep the party cohesive, hold one element constant: a shared colour palette (the blue, yellow and pink florals from the new collection work well together) or a single fabric across the group.
