The Wedding Edition’s fashion series enables you to experience the very best bridal boutiques in the UK, before making an appointment. This week Tabitha Willett visited the couture atelier Gyunel – perfect for brides looking to wear something luxurious and completely unique. Read on to discover what to expect from this creative opportunity like no other, where the bride gets to be heavily involved in the design process.
Nothing quite says discrete luxury like London-based Gyunel Couture. Drawing inspiration from the catwalks, Gyunel is revered globally for its unparalleled bespoke creations and unique one-of-a-kind couture wedding dresses and bridal gowns.
A Central Saint Martins, London College of Fashion but also Harvard University graduate, Gyunel, founder and creative force of her namesake brand – whose style the media describe as “exquisite, artistic and timeless” – was a successful artist before expanding into the world of fashion and couture. As such, each bridal gown is treated as a work of art.
Her glamorous creations count among them as fans the likes of Michelle Yeoh, Sharon Stone, Natalie Portman, Cartinel Marlon and Eva Longoria, as well as Natalia Vodianova, Karlie Kloss, Izabel Goulart, Cara Delevingne and most recently Ladies Amelia and Eliza Spencer at The Fashion Awards only last month.
A snapshot of the space:
Gyunel offers brides a by-appointment-only experience at its luxurious private Knightsbridge showroom, strategically located a stone’s throw from Harrods. It’s more than just a bridal shop; it’s an intimate and approachable space that perfectly captures the essence of the maison.
Who is dressing you?
Each gown is designed by Gyunel herself, with the designer welcoming brides to collaborate with her to bring their dream couture dress to life. This level of personalised service ensures every bride has a completely unique wedding gown.
The initial consultation happens as soon as somebody reaches out via phone or email, where a member of Gyunel’s team will get back in touch to ask for some details, so they can prepare for the first appointment. Following this initial consultation, brides are then welcome to come and have a look at the latest collection at the Knightsbridge showroom, and decide whether they’d like to make something bespoke or choose their favourite Gyunel hero piece right from the Parisian haute couture catwalks and get a made-to-measure wedding gown crafted to their measurements. There’s a portfolio of bridal sketches tailored to the prior brief to draw inspiration from as a starting point upon arrival for that first appointment.
The whole process is a collaborative experience during which Gyunel combines her expert advice about the details – from shapes and colour to fabric choices – with a bride’s personal tastes to conceptualise a dress design that is both aesthetically stunning and authentic. Brides are welcome to bring select guests, be it close friends or family, to their appointment – which features free-flowing champagne, of course.
Every gown is created at the in-house atelier by Gyunel and her dedicated team, using the finest fabrics sourced from around the world, from France and Italy to Switzerland and Japan. The collection to date is meticulously curated and showcases Gyunel’s artistry, with each gown embodying intricate details, finest laces, hand-dyed silks, delicate hand embroidery and structured silhouettes.
The bespoke service extends beyond the bride, catering to the entire wedding party.
POA starting from £20,000
Knightsbridge Atelier, [email protected], 020 7581 5560 and 07340 507700
A totally couture experience
A sneak peek inside:
What’s the first thing you’ll notice? Sparkling embellishments, fine lace, and ethereal silks.
You’re sitting on: A plush comfy sofa.
You’re tasting: A delightfully decadent champagne afternoon tea.
The view from the inside out: Captivating couture and the bustling city beyond.
Most likely to overhear someone say? ‘I need this for my next event at Annabel’s!’
Nothing says Gyunel Bride quite like: A stylised sketch of your haute couture gown drawn and signed by Gyunel, commemorating the bespoke journey.
You had me at: The floor-to-ceiling silk drapes in the fitting room, a true embodiment of the Gyunel experience.
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