I founded Seven Stories after more than a decade working at the highest level for an ultra high net worth family, creating exceptional experiences across the world where precision, discretion and excellence were simply part of the brief.
My career later took me into a high profile advertising agency and a Royal charity, experiences that shaped both my creative perspective and strategic discipline. I then went on to co found a successful luxury events agency, further deepening my understanding of what it takes to build something truly impactful.
Seven Stories is the culmination of that journey. It reflects my vision applied with clarity and intent, offering a more thoughtful and creative approach to events where every detail is carefully considered and seamlessly executed. Today, Seven Stories produces beautifully curated celebrations and experiences for an international clientele who value originality, discretion and exceptional taste.
I love working in the events industry because…
The events industry brings together everything that inspires me most. I am a true epicurean, drawn to food, wine, design and beautiful interiors, so it feels like a very natural world to inhabit.
What I love most is shaping an idea from its earliest beginnings through to the moment it comes to life. Watching clients experience that final result is, without question, the most rewarding part of all.
I’m best known for…
I would say I am best known for my attention to detail and the level of service I bring to every event. I am certainly a perfectionist, but that instinct means every element is considered with care.
I feel incredibly fortunate that so many of my clients return to me time and again. That level of trust is the greatest compliment.
My biggest achievement to date is…
Raising more than £800,000 at a charity event that I organised and produced entirely from start to finish.
I remember feeling incredibly proud when every table had sold, thinking that might be the limit of what we could achieve. As the evening unfolded, however, the silent auction, pledge cards and raffles kept building momentum before the live auction took the total far beyond anything we had expected.
Set on a beautiful September evening for 280 guests, the event felt far more like a celebration than a traditional charity fundraiser. The atmosphere in the room was truly extraordinary.
I’m inspired by…
Travel and restaurants are an endless source of inspiration. I pay attention to everything. The service, the menus, the staff and what they are wearing, the cocktails, the interiors.
Above all, it is the way each of those details shapes the guest journey. It constantly reminds me how powerful exceptional hospitality can be and how often the smallest details are the ones that create the most memorable experiences.
The current trend I’m loving is…
We tend to avoid trends altogether. Everything we create is entirely unique to the client.
Of course, there are always beautiful ideas emerging, but we prefer to interpret them thoughtfully, taking inspiration where it feels right and reimagining them in our own way.
My favourite piece to take on honeymoon is…
A sun hat, good skincare and SPF. The hat protects my skin from the sun while adding a chic finishing touch to almost any outfit.
With my husband having a skincare brand, YCODE, I have also become much more diligent about my skincare routine.
My favourite place in the world to skip the crowds is…
A tranquil lake is always the perfect tonic. I particularly love Lake Garda in Italy and Lake Michigan in the United States.
I have never been someone who enjoys crowded beaches in peak summer, so peaceful water without the crowds will always win for me.
The best person to follow on Instagram for wedding inspiration is…
Wedding photographers, because they capture everything exactly as it unfolds. Through their work you see the details, the atmosphere and the story behind the day.
For me, Holly Clark stands out in particular. Her eye for emotion, light and detail is endlessly inspiring.
And finally, what’s next for you…
An incredible year ahead, with seven extraordinary events taking us to some wonderfully wild and beautiful places around the world.
Discover more: svnstories.com
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